If functionality is your number one priority in a website, there is one solution – a one-page website. One-page websites offer simplicity, yet when designed right it does not need to lag behind in the aesthetic department. To make sure that you are making the most of your one-page website, be sure to follow these seven simple steps.
Plan your content
What makes a one-page website so great is that you get to decide in which order your website is browsed. The main goal is to create an experience that is well thought out. Also, as you want to create a simple website that is very organised, be sure to remove all the information that can be classified as irrelevant.
Decide on a website template
A one-page website requires the following elements at least: an anchored menu, strips, columns, and a footer area. Luckily there are countless templates available online that you can tweak to create a one-page website that works for your unique business needs. There is no need why a template should limit your possibilities, so do not start from scratch.
Include parallax scrolling
One of the most popular website design trends is parallax scrolling. In addition to grabbing the attention of users, it is a sure way to increase engagement too. It might just be that one key element that will turn your one-page website from a mediocre design into one that wows.
Though, a drawback of one-page websites is that users might feel as if they are scrolling for what seems like an eternity. So, to make sure that the user experience remains first-class, remember to include a “Back To Top” button that is in a fixed position on your website.
Include your call to actions
What is the main thing that you want your visitors to do? Should they sign up for your weekly newsletter? Should they download your free guide? Whatever your call to action is, make sure that you include it above the fold. By doing this, your visitors are bound to see it and take the desired action.
Add a footer
The majority of Internet users go straight to the footer area if they want to know how to contact the business. So, make sure that you include the correct contact information in your footer. To help these potential customers find your business easier, you can also include links to your social media pages here.
Include your social media pages
If you want to get more traffic to your website, connect your social media pages like Facebook, Instagram and LinkedIN to your website. One option is to include a social bar that has all the different icons for your social media accounts. If you have an Instagram account, you can simply include your Instagram feed.
Ensure that it is mobile-friendly
According to Magicdust, in today’s day and age websites that are not mobile-friendly does not place your business in a very flattering light and will only drive visitors away. In fact, using your mobile device to find information online is fast becoming the rule.
So, if you do not want to hurt your brand’s image, you need to make sure that your one-page website offers the same experience to both desktop and mobile users.
When done right, there is no need why a one-page website should be inferior to a classic website format. One-page websites definitely have the potential to look just as impressive, particularly if you do not have to include loads of content. So, will the one-page website be the one for you?